Mediaplex - Services


	Cross-Channel Marketing Solutions Dynamic Behavioral Targeting Optimizer Rich Media Path to Conversion

Mediaplex’s Rich Media solution allows marketers to serve visually engaging advertisements for greater impact and interactivity - without a third party Rich Media vendor, and all through a single platform. Our team of experts works with you every step of the way to ensure easy execution and optimal campaign performance. Using the Mediaplex MOJO Adserver platform, advertisers can take advantage of advanced features such as dynamic messaging, behavioral targeting, and optimization, as well as benefiting from Mediaplex’s deep data and reporting metrics that drive decisions to further improve performance.

Advertising Formats

Mediaplex provides and supports a comprehensive range of rich media formats including:

Floating advertisements
Expandable advertisements
Tandem advertisements
Polite banners
In banner video advertisements

Dedicated Rich Media reporting suite with tracked interactions including:

Average time before first interaction
Number of expands
Time duration on expanded panel
Number of instances of Flash failure
Impressions with at least one interaction
Interaction rate
Total interactions
Impressions served to each browser type, version and OS

Interested in Learning More About Mediaplex Rich Media Solutions?


	Download: Rich Media Data Sheet


	Visit Site: Rich Media Gallery

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